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Money Stories · Episode 4

Cathryn Lavery: 8-Figure E-commerce Empire

For founders and high achievers rethinking what money is for.

Mike Brown with Cathryn Lavery, Founder of BestSelf Co. · Apr 22, 2025 · 66 min

About this episode

Cathryn Lavery sold her company for millions, then bought it back for a fraction of the price.

She and Mike talk about how strengths become limitations, setting boundaries as a founder, and why many entrepreneurs outsource their confidence.

More from Money Stories: all episodes. Mike’s book Be Rich Now covers the same ground in depth.